Dealers pay more for mobile ads Google shifts bidding system David Barkholz Automotive News July 22, 2013 – 12:01 am ET Dealers say they are paying Google dramatically higher prices than they were just seven months ago to snag smartphone users searching for vehicles and dealerships. Gold Coast Cadillac in Oakhurst, N.J., for instance, paid
LEGAL ADVERTISING RULES: HOW ABOUT THAT FLORIDA BAR?! by NANCY MYRLAND on FEBRUARY 19, 2013 32 inShare The Florida Bar Association continues to encroach on lawyers’ digital real estate. The Florida Supreme Court just released new advertising rules for Florida lawyers, as well as those who practice law in the State of Florida. The
If you listen to anyone talk about trends in car dealership marketing these days, it’s all about how important it is to advertise online. But recent studies have shown that all that focus on digital advertising may not make the most sense. According to a recent study from Cars.com, 78.6% of consumers who were searching
For personal injury attorneys, good marketing is key. After all, when it comes to personal injury cases, once you’ve reached a settlement for a client, you will most likely never hear from them again – so it’s important that you have a strong marketing presence to continually attract new clients. One of the best legal
We have a new local vanity number that would be a great number with area code 239, covering Bonita Springs, Cape Coral, Fort Myers, Golden Gate, Lehigh Acres, Naples, and North Fort Myers. If you’re interested in learning more about how this local vanity number can help your business, please call Darryl at 224-200-0000 This
A 2007 study by Creative Broadcast Concepts (CBC) Inc., showed that vanity numbers are the way to go for businesses that want to increase their sales with radio advertising. The study covered radio ads from two radio stations in the Chicago area over a two-week period. Half of the ads used toll-free numbers that weren’t
Saw this unforgettable local vanity number in Scottsdale, AZ. We bet this number gets calls all the time! For more information about how you can get your own local vanity number, call Darryl at 224-200-0000.
I recently saw this vanity number on a license plate frame. License plate frames are a great placement for your vanity number because if you’re following a car, and the license plate frame in front of you only lists a domain name, how are you going to get on the Internet while driving? Plus, a car
One of our clients. www.411pain.com, a legal and medical referral service, knows how to effectively market themselves by using their vanity number. Here, they have created a great point of purchase ad, right on the side of the ambulance.
I recently saw this vanity number advertised on TV in Los Angeles for a local car dealership. I love how vanity numbers improve response rates from advertising campaigns because they make the number easier for people to remember. A great use of a vanity number from Kia Giant in Cerritos, Calif.
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